Monday, September 28, 2009

VISUAL LANGUAGE: F+S Modes of Appeal


ETHOS
This poster design conveys an ethical appeal because of the image of the Soviet Union flag, it instills authority, credibility, and trust. It demonstrated these things because it is a symbol of the country and government.




LOGOS
This travel poster has a logical appeal due to the display of the map/diagram. Showing the routes by sea as well as land. The idea is very clear and factual.


PATHOS
An emotional appeal is present in this piece with the idea of memories and sentiment. The author is conveying to the viewer, the adventure of National Parks and the memories that can be made there.

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